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Privacy Policy

Effective Date: 2024-06-21

At Rising Group (Hong Kong) Management Co., Limited, we are committed to protecting the privacy and security of our customers’ personal information. This Privacy Policy outlines how we collect, use, share, and safeguard your data when you interact with our products, services, websites, mobile applications, or any other platforms operated by us (collectively, the "Services"). By using our Services, you consent to the practices described herein.

1. Information We Collect

We gather data to enhance your experience with Rising Group (Hong Kong) Management Co., Limited and to deliver personalized, innovative accessories. The information we collect includes:

  • Personal Information:
    • Contact details (e.g., name, email address, shipping address) when you place an order, subscribe to newsletters, or contact customer service.
    • Payment information (processed securely via third-party providers; we do not store full credit card details).
    • Demographic data (e.g., age, gender, preferences) voluntarily provided for personalized recommendations.
  • Device and Usage Data:
    • Technical information (e.g., IP address, browser type, device ID) to optimize our Services.
    • Usage analytics (e.g., pages visited, products viewed, AR try-on interactions) to improve functionality and design.
  • Biometric and Health Data (if applicable):
    • For health-tech products (e.g., biometric gloves), we collect anonymized data on hand movements or temperature regulation, processed in compliance with medical data privacy standards.

2. How We Use Your Information

We process your data for the following purposes:

  • Service Delivery:
    • To fulfill orders, process payments, and provide customer support.
    • To enable features like AI-driven styling recommendations or AR try-on tools.
  • Product Innovation:
    • To research and develop climate-adaptive fabrics, smart textiles, and sustainability initiatives (e.g., recycled materials tracking via blockchain).
  • Marketing and Communication:
    • To send promotional emails, SMS, or push notifications about new collections, sales, or events (you may opt out anytime).
    • To display targeted ads on social media or third-party platforms using anonymized data.
  • Compliance and Safety:
    • To detect fraud, protect against unauthorized transactions, and comply with legal obligations (e.g., export controls, sanctions screening).

3. Data Sharing and Disclosure

We do not sell your personal information. However, we may share data with:

  • Service Providers:
    • Third-party logistics partners for order fulfillment.
    • Cloud providers (e.g., AWS) and analytics tools (e.g., Google Analytics) to operate our Services.
  • Strategic Partners:
    • Collaborators like Google Jigsaw (for anti-counterfeit AI tools) or Adidas (for co-developed products), with data shared under strict confidentiality agreements.
  • Legal Requirements:
    • To respond to law enforcement requests, court orders, or legal proceedings.
    • To protect our rights, privacy, safety, or property (or those of others).

4. Your Rights and Choices

You have control over your personal information:

  • Access and Correction:
    • Update your account details (e.g., address, preferences) via your profile dashboard.
    • Request a copy of your data or corrections to inaccuracies by contacting [email protected].
  • Deletion:
    • Request permanent erasure of your data, subject to legal retention requirements.
  • Opt-Out:
    • Unsubscribe from marketing emails using the "unsubscribe" link.
    • Disable cookies or adjust ad preferences via your browser settings.

5. Data Security

We implement robust safeguards to protect your data:

  • Encryption:
    • All payment transactions use SSL/TLS protocols.
    • Sensitive data (e.g., biometric information) is tokenized and stored in secure, ISO-certified facilities.
  • Access Controls:
    • Limited employee access to personal data, with strict audit trails.
    • Regular penetration testing and vulnerability assessments.
  • Sustainability Focus:
    • Our data centers are powered by 100% renewable energy, aligning with our carbon-neutrality pledge by 2030.

6. Children’s Privacy

Our Services are not directed at children under 16. We do not knowingly collect personal information from minors without parental consent.

7. Payment Processing (PayPal ACDC Compliance)

Card and wallet transactions are handled by PayPal, our secure payment gateway. Your payment details are entered on encrypted forms hosted or served by PayPal and processed according to the PayPal Privacy Statement. By paying with your card or PayPal account you acknowledge that your data will be processed by PayPal in accordance with that statement.

8. Changes to This Policy

We may update this Privacy Policy to reflect changes in our practices or legal requirements. We will notify you via email or a prominent notice on our website before material changes take effect.

9. Contact Us

If you have questions or concerns:

  • Email: [email protected]
  • Mail: Rising Group (Hong Kong) Management Co., Limited, Privacy Office, RM 509, 5/F, THE CLOUD, 111 TUNG CHAU STREET, TAI KOK TSUI , HONG KONG

Rising Group (Hong Kong) Management Co., Limited is dedicated to transparency and trust. Thank you for choosing us to elevate your everyday elegance—responsibly.